Mary Jurek Gives Brides Another Reason To "Tie The Knot"

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Mary Jurek Design Redefines “Tying The Knot” For 2009 Wedding Season

Los Angeles-based Mary Jurek design announces stainless steel Helyx Collection designed with brides-to-be and wedding gift givers in mind

Los Angeles, CA (March 19, 2009)- Los Angeles-based tableware and luxury home décor company Mary Jurek Design, Inc. (www.MaryJurekDesignInc.com) announces the unique Helyx Collection just in time for the upcoming wedding season. Each modern design is sleek yet classic, and shares a common knot which signifies the idea of union.

All pieces from the collection are sentimental yet functional, and offer sparkling luxury at reasonable price points during a time when budgets are tight. Among the most popular wedding selections are the Helyx Chopsticks for the sushi loving couple, the Helyx Snack Set that dresses up any gathering, and the Helyx Wedding Set which can be used on that special day to cut and serve wedding cake.

“The Wedding Day is a wonderful, joyous occasion for everyone. It is a celebration of life for families and friends to witness the mutual commitment of two people uniting together in a future life,” remarked designer Mary Jurek. “I really wanted to exude that feeling of beauty and hope with my Helyx Collection.”

As with all designs created by Mary Jurek, the Helyx Collection is organic, hand-made and blessedly dishwasher-safe. The company uses only the highest quality stainless steel so the pieces can be enjoyed by many happy generations to come.

About Mary Jurek Design, Inc.

Mary Jurek Design, Inc. is a Los Angeles-based luxury goods company that creates and distributes fine tableware and home design products to retail stores throughout the United States. Founded in 1998 by award winning jewelry and watch artisan Mary Jurek, the company juxtaposes hand-hammered stainless steel with a soft, organic flare, creating an “old world meets modern day” style that appeals to luxury lifestyle enthusiasts everywhere.

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Learn How To Go Organic On A Budget....

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Organics4u.me Educates Consumers on How To Go Organic On A Budget

Currently in public beta, user friendly website Organics4u.me gives budget conscious consumers from around the globe the inside scoop on living an organic lifestyle

Los Angeles, CA (March 2009) – Organics4u.me (http://www.organics4u.me/), a user friendly multi-media website founded by a group of entrepreneurs and marketing professionals based in Los Angeles, California (collectively known as Organix), will offer consumers something much needed during the economic downturn: a resource for making healthy choices without spending loads of cash.

The website, which boasts content ranging from research based articles and forums to daily polls and a fun, quirky blog (the GOOBlog), fills a much needed void in the realm of organic living through its laid-back, consumer friendly approach to a highly taboo topic.

“The idea for Organics4u.me arose from a need we identified in the market, as well as a topic that was interesting to the entire group,” remarked Michael Steffes, Organix co-founder and a professional website designer and blogger by trade. “This website is specifically geared towards people who think that living organically is synonymous with deep pockets and Hollywood celebs.”

“What people often fail to realize is that living organically generally means one thing: less consumption,” added Jennifer Belton, Organix co-founder and marketing professional. “As a consumer driven society we tend to overdo everything from eating to building to exercising. The key to healthy, organic living is the opposite of that mentality. It’s a complete paradigm shift, and we offer those insights with Organics4u.me.”

Currently in public beta, Organics4u.me (www.Organics4u.me) is set to officially launch in early summer 2009 with increased content including videos, how-to guides, expert interviews, and product reviews.

About Organics4u.me
Organics4u.me is a website that offers consumers ideas and insights for “How To Go Organic on a Budget (How To GOOB™).” The multi-media platform was created and developed with the budget conscious consumer in mind. The mission of the site is to provide relevant information in an educational and entertaining manner while giving helpful tips and hints for incorporating cost-effective, practical, organic lifestyle choices.

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It's All About The Numbers

Audiolife Backs Up Hype With Quantitative Data

One of the most difficult things about the marketing profession is the lack of measureable ROI. It's the proverbial elephant in the room at every first-time meeting with a potential client: you're quoting them a number, and they're thinking "when the heck am I going to see that money back in my pocket?"

Before the dawn of new media, Marketing and PR pros offered a few different measurements: "impressions" through advertising, sponosorships, and events; press placement (print, broadcast); and eventually, sales. However, with today's online mediums and services like Google Analytics (which tracks site traffic, demographics, etc...) it becomes much easier to track which efforts are working and which aren't.

So if we now have the advantage of being able to track what translates to media and consumers and what doesn't, it then becomes our obligation to focus on the content of what our clients are pushing. While human interest stories and brand launches always make exciting fodder for online and offline journalists alike, nothing speaks louder than good ol' quantitative data. Numbers, people, numbers. Although it may seem boring, the fact of the matter is that consumers, analysts, and media alike can draw much clearer conclusions about your client's brand if they have some solid data.

A good example of my point: a CD Report recently released by my client, Audiolife. The overarching goal here is to outline specifically why their web platform is THE BEST option for artists. Take a look: TAKE ME TO THE CD REPORT

Cal Net Technology Group Busts Top 3 Myths

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Cal Net Technology Group Busts Top 3 Myths About IT Support In Recession 2.0


Southern California-based Cal Net Technology Group, a computer support and IT consulting firm, gives business owners 3 reasons to re-think their IT strategy during the economic downturn


Los Angeles, CA (March 2009) – Cal Net Technology Group, a Southern California -based computer support and I.T. consulting firm that offers affordable and dependable services to businesses throughout Southern California, wants business owners, CFOs, office managers, and controllers to understand the advantages of engaging external computer support and I.T. consulting during the recession.


Zack Schuler, President & CEO of Cal Net Technology Group and whose business survived during the dot-com crash, debunks what he views as the Top 3 Myths about I.T. during economic downturns:

Myth 1: Playing the “freeze” game is wise for both CapEx and OpEx.

Schuler says: “If investments in I.T. systems are frozen, this doesn’t mean everything should remain stagnant. I recommend investing in ‘people infrastructure’ which may mean replacing or reducing headcount. I.T. support firms play a huge role in assessing real I.T. needs during downturns, and can provide solutions for a fraction of the cost.

Myth 2: Internal I.T. staff should be a “jack of all trades.”

Schuler says: “Untrue! This approach to I.T. can often lead to disastrous consequences. When budgets are tight companies often opt to hire staff that can fix little bits of everything, but fail to understand deep, specific needs. Consultants can often be hired for a fraction of the cost with expertise in your area of need.”

Myth 3: We don’t need I.T to be competitive.

Schuler says: “If there is any time to beat your competition, it is RIGHT NOW. Far too often, companies view I.T. as ‘overhead’ as opposed to ‘competitive advantage.’ Most companies have the hardware and software in place to compete, but lack the strategic component on how to leverage what they’ve got. Engaging experts to craft I.T. strategies should be the focus.”

About Cal Net Technology Group
Founded in 1995, Cal Net Technology Group provides Southern California’s businesses with technology solutions expertise ranging from outsourced I.T. services to ongoing support and consultation. Their signature service, TECManage, is designed to provide a cost-effective option for companies who need the services of full-time I.T personnel.

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